pay to shop?

During my wedding dress search I’ve noticed a few things. Moving swiftly on from the homogeny of all the dresses and assumption that everyone wants to look like a fairy princess… Why are bridal shops only open at such limited times?

In my slight panic about finding a dress before the end of the year I’ve ended up paying £25 just to get an appointment with a a shop that I can go to on a Sunday or evening. In what other stage of life would you have to pay to be allowed to look at stock at a time convenient to the vast majority of the population?

Further proof that you add the w word and all sense flies out of the window.

If you’re looking for a dress how did you manage to do so without paying for the privilege or booking months in advance?